When it comes to branding, color is everything. You might choose the colors of your building interiors, your logo, and other aspects of your brand on a whim, but without knowing it, there are messages that you are communicating to the customers and anyone else interacting with your brand. When painting your commercial building for the first time, you need to think about the message that you want to pass to your clients and choose the colors that align with it.

Additionally, choosing the right color combinations is just one step of the project. You also need to choose a painting contractor that will help create a masterpiece with their painting skills. Here are three simple guidelines that you should follow so that you can be successful in your bid to paint your commercial building.

1. Consult with a Branding Strategist

Before choosing the colors that you want to paint your building, consider talking to a branding expert. Brand experts understand the psychology of color and how it changes the way clients view your business. They know how to translate the mission and vision you have stated for your brand into colors and patterns. Sit with them and tell them what your brand is all about. They will also bring in a designer to help decide how to combine the colors and textures for the ideal interiors for your brand. The painter will come in when you have decided about all these factors and made the right choices.

2. Choose the Right Painting Contractor

Not everyone who advertises their services as a commercial painter will transform your building into a masterpiece. Before you hire someone, ask to see projects that they have taken part in before, and their results. Also, ask to see certification and licensure. These are the two things that show you a company has trained professionals and that they understand the safety standards. Their insurance status is also important because they might be working from heights, and you do not want liability suits from accidents.

3. Ask What Extra Services They're Offering

The question to ask is besides painting, what else is this company willing to offer you. Some of the most common extra services include sanding, caulking, pressure washing, and other restoration services. Hire a commercial painting contractor who is willing to offer these extras for the best experience and understands the quality and value of good commercial paint.